JACOBS SCHOOL OF MUSIC

Campaign Concepting

Jacobs School of Music is one of the most prestigious and acclaimed music conservatories in the world. With 24 areas of study, and more than 1,100 performances a year, they attract a student body from all over the globe.

 

Jacobs School of Music was looking to refresh the school's look and enhance its current marketing efforts. Working with a writer, the two of us set out to find Jacob's key differentiators. No matter who we spoke to, whether it was students, faculty, or community members, one notion was consistently brought up—Jacobs was even better than I expected.

From this idea, Until Now was born. Whatever your expectations, Jacobs will exceed it.

 

The project included multiple campaign concepts for show flyers, viewbook design, print ads, and graphic assets.

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